‘I survived Latrina!’ T-shirts raise funds for flood victims
By Zlati Meyer, Detroit Free Press | |
McClatchy-Tribune Information Services |
Jewish Family Service of Metropolitan Detroit is selling T-shirts that say "I survived Latrina!
The tees feature a picture of a rusty toilet on the front and a list of affected cities' names on the back --
"Latrina" is a portmanteau of "latrine" and "Katrina," the name of the devastating weather pattern that hit
The brainchild of
The 37-year-old blogger had heard her friend use the term "Latrina" and when Zwick's husband, Michael, wrote about it on Facebook, the humored responses prompted her to turn the clever turn of phrase into a sartorial statement that would help people in need of a chuckle and financial assistance. She chose JFS as the beneficiary of all the proceeds.
"It's to help people, who are really in need, who have no insurance, low-income people, who can't make it through the devastation of the storm," said Zwick, who had 6 inches of water in her basement and no insurance rider.
The goal is to sell 500 T-shirts by
JFS is working to coordinate access to emergency resources, such as information from the
"I thought it was adorable. She just wanted to help," she said of Zwick's T-shirt idea. "People are reaching out, trying to help."
The not-for-profit has received no complaints about the "Latrina" quip so soon after the storm, according to Marcus.
"Laughing for dollars is a good idea. ... Maybe the goal is awareness and if it's not too much over the top, they've succeeded," he said. "We don't want to deal with negativity. We're applauded for being a country of optimists. If we can turn a bad situation into a positive one, we'll do it."
Zwick agreed: "I've heard some people think it's really funny. It's a very sensitive topic, especially for those still digging out. We're still digging out."
Contact
___
(c)2014 the Detroit Free Press
Visit the Detroit Free Press at www.freep.com
Distributed by MCT Information Services
Wordcount: | 449 |
IA Sales Dominate In Record-Setting 2Q
Legislature approves creation of KMC hospital authority
Advisor News
Annuity News
Health/Employee Benefits News
Life Insurance News